Ivanka Trump may have been shown the door but iconic American department store Nordstrom seem pretty happy when new roomies Gwyneth Paltrow and Reese Witherspoon moved in.

As part of the department store’s Pop-In concept (basically a pop-up, in store), Nordstrom now stocks Gwyneth’s uber beauty and wellness brand Goop and Reese’s southern belle sartorial line Draper James.

Goop’s star has been on the rise since the magazine launch of the same name was ushered in by the legendary Ana Wintour at Conde Nast with Gwyneth announcing she plans to give up acting to concentrate on growing her business.

The boutiques will sell Goop’s own products as well as other GP-loved brands including skincare, vitamins, cookbook’s and Juice Beauty makeup.

Goop.com doesn’t ship to countries outside of the US. But goody gumdrops for you – because We Shop That does!

A few of our favorite things from Goop

 

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